Holly Surratt (@surratt_holly) Instagram Analytics

Followers, engagement rate, audience and content insights · Updated September 26, 2026

Followers
36K
Engagement rate
0.8%
Avg. likes per post
266
Posts per week
2
Holly Surratt Instagram profile picture
surratt_holly

Holly Surratt

678 Posts
36K Followers
7.4K Following
North America
English
United States of America
Wilmington
Healthy LifestyleActivewearRestaurants, Food & GroceryTravel, Tourism & AviationStreet Style & FashionVeganism & VegetarianismFitness & GymHiking & Outdoor ActivitiesCars & MotorbikesSports
Lifestyle - Motherhood - Travel
Wilmington, NC ☀️🌊
Type 1 Diabetic 💉 #medtronicambassador
On a healing journey 🌿
Collab 💌 surratt.hollye@gmail.com
https://linktr.ee/surratt_holly
https://linktr.ee/surratt_holly
surratt.hollye@gmail.com

3 days since last post

Report Generated on
September 26, 2026

Overall Insights

0.8%
Engagement Rate (ER)
3.2K
Recent Likes
266
Likes Per Post
263
Recent Comments
22
Comments Per Post

Profile Summary

Holly Surratt (surratt_holly) profiles a mom-focused, lifestyle audience in Wilmington, NC, with a strong tilt toward healthy living, activewear, and family travel. Engagement is steady but modest (approx. 0.8% rate; average likes ~266, comments ~22; no views data), indicating solid engagement quality but limited scale. Content centers on lifestyle, motherhood, travel, and diabetes advocacy, with authentic, natural production and friendly, uplifting tones. Primary strength: relatable, family-oriented storytelling with credible health/Medtronic ambassador positioning. Brand consideration: suitability for lifestyle, parenting, and wellness brands seeking micro-influencer authenticity and local/regional impact; watch for posting consistency to sustain growth.

Metrics

Content Proportions

Content Type
Percentage
Reels
66.7%
Photos
33.3%

Posts Insights

Photos

Likes

  • Sum1.3K
  • Median335
  • Max368
  • Avg335
  • Min303

Comments

  • Sum108
  • Median27
  • Max34
  • Avg27
  • Min21

Engagement Rate: 1.00%

Reels

Likes

  • Sum1.9K
  • Median276
  • Max325
  • Avg231
  • Min55

Comments

  • Sum155
  • Median17
  • Max38
  • Avg19
  • Min12

Engagement Rate: 0.70%

Posting Dynamics

Posts per week:
2
Posts per month:
8.6
Average posting interval:
4 days
Consistency score:
2.3%
Most active day:
Friday
Most active hour:
21:00
Posting pattern:
Moderate, irregular
Weekday vs weekend posts:
11 : 1
Days since last post:
3

Top Posts

Wilmington, North Carolina
Instagram post by @surratt_holly: Life lately ☀️ #localssummer #wilmingtonnc
368 Likes • 34 Comments
September 22, 2026 at 05:18 PM

Life lately ☀️

#localssummer #wilmingtonnc

Wilmington, North Carolina
Instagram post by @surratt_holly: If you’re looking for a few easy ways to level up your dog’s daily routine, these are definitely wor…
334 Likes • 32 Comments
August 10, 2026 at 10:09 PM
Caption
Wilmington, North Carolina
Instagram post by @surratt_holly: @fabletics fits and food trucks 🍣💕 What food truck are you stopping for every single time? #fablet…
336 Likes • 21 Comments
August 24, 2026 at 01:35 AM

@fabletics fits and food trucks 🍣💕

What food truck are you stopping for every single time?

#fableticspartner #fabletics #foodtruck #wilmingtonnc

Wilmington, North Carolina
Instagram post by @surratt_holly: My kind of wellness habit: one I can do while I sleep 🤍 Grounding made easy with @downtoground 🙌 #…
321 Likes • 25 Comments
September 17, 2026 at 12:29 PM

My kind of wellness habit: one I can do while I sleep 🤍 Grounding made easy with @downtoground 🙌
#ad

Wilmington, North Carolina
Instagram post by @surratt_holly: Found a couple new snack-time favorites at Walmart 🙌 #ad @brainiacfoods Fruit Bursts and Protein Sm…
325 Likes • 16 Comments
August 24, 2026 at 12:37 PM
Caption
Los Angeles, California
Instagram post by @surratt_holly: Putting the Holly in Hollywood 😆 Still can’t believe I got to fly to LA for a brand shoot AND see m…
303 Likes • 21 Comments
August 28, 2026 at 09:02 PM
Caption

Locations & Languages

Continents

Continent
Percentage
North America
100.0%

Countries

Country
Percentage
United States of America
100.0%

Cities

City
Percentage
Wilmington
91.7%
Los Angeles
8.3%

Languages

Language
Percentage
English
100.0%

Content Categories

Themes in images

Metric
Percentage
Healthy Lifestyle
17.0%
Activewear
13.4%
Restaurants, Food & Grocery
13.0%
Travel, Tourism & Aviation
10.5%
Street Style & Fashion
9.1%
Veganism & Vegetarianism
8.4%
Fitness & Gym
7.6%
Hiking & Outdoor Activities
7.3%
Cars & Motorbikes
7.3%
Sports
6.4%

Settings

Metric
Percentage
Travel & Vacation
26.5%
Nature & Outdoors
17.9%
Casual Everyday
13.3%
Rooftop & Balcony
9.4%
Gym & Fitness
9.2%
Event & Venue
8.0%
Home Interior
8.0%
Park & Garden
7.7%

Mentions

@mama_support_group @oldbaldylighthouse @fabletics @nativepet @rawznaturalpets @brutusbroth @paw_fume @babbleboxxofficial @gmail.com @officialbluey @moosetoys @soccershots_capefear @highlightsforchildren @wbceviche @capefearmuseum @nhclibrary @driftcoffee.kitchen @diversurfcity @skatie @oliveandjune @wavesshaveice @wrightsvillebeach @brickconvention @themodgents @cafematailm @melissanicolegreen @groundsofgracenc @bhislandnc @bhiadventures @midwaycoffeebhi @eastbeachsurfshop @bhiconservancy @cozumelmexicankitchen @downtoground @zhounutrition @publix @fredsegalmalibu @odoylerules9 @aerie @malibufarm @shophallelu @bluebottle @erewhon @americanair @summersomewherewines @ripplefoods @brainiacfoods @seoulsushi.nc @sipcocopipa @kodiakcakes @tovalafood

Hashtags

#ad #wilmingtonnc #medtronicambassador #moosetoys #bluey #playdateswithfriends #moosetoyspartner #localssummer #baldheadisland #bhi #daytrip #explorenc #zhounutrition #gotoaisle #zhoupublix #losangeles #latrip #bestfriends #ripplekidspartner #ripplekidsmilk #dairyfree #brainiacfoods #walmartfind #fableticspartner #fabletics #foodtruck #downtownilm #supportlocal #visitwilmingtonnc #tovala #kodiakcakes #nativepet #rawzpartner #brutusbroth #pawfume

@surratt_holly Instagram FAQ

How many followers does Holly Surratt have on Instagram?

Holly Surratt (@surratt_holly) has 35,951 Instagram followers (36K), follows 7,372 accounts and has published 678 posts.

What is @surratt_holly's Instagram engagement rate?

Based on the most recent posts lookfluence analyzed, @surratt_holly has an engagement rate of 0.8%. Recent posts average 266 likes and 22 comments each. Engagement rate is the average number of likes and comments per post relative to followers.

How often does @surratt_holly post on Instagram?

@surratt_holly publishes about 2 posts per week (8.6 per month), most often on Fridays around 21:00.

What kind of content does @surratt_holly post?

Holly Surratt's posts mostly cover Healthy Lifestyle, Activewear and Restaurants, Food & Grocery.

How up to date is this @surratt_holly analysis?

This report was generated on September 26, 2026 from @surratt_holly's public Instagram profile and recent posts. Popular profiles are re-analyzed regularly.

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