Tom Holland (@tomholland2013) Instagram Analytics
Followers, engagement rate, audience and content insights · Updated September 28, 2026
- Followers
- 68.7M
- Engagement rate
- 7.7%
- Avg. likes per post
- 5.3M
- Posts per week
- 1

Tom Holland
25 days since last post
Report Generated on
September 28, 2026
Overall Insights
Profile Summary
Tom Holland targets a global, luxury-leaning audience, with English-speaking fans dominating (≈92%). Core appeal centers on Entertainment (Spider-Man branding) and fashion/lifestyle through polished, monochrome visuals, featuring glamorous, single-cam portraits and casual luxury settings. Engagement health is strong: high average likes (~5.3M) and comments (~14k) on posts, with a solid engagement rate (7.7%), indicating quality interaction and viral potential. Content emphasizes brand awareness and sponsored collaborations, often with paid partnerships and exclusive access. Primary marketing strength: star power paired with premium lifestyle framing. Brand consideration: ensure authentic alignment to family/values positioning to avoid forced placements. Potential risk: audience fatigue from recurring franchise promotions.
Metrics
Content Proportions
Posts Insights
Photos
Likes
- Sum41.3M
- Median4.4M
- Max15.3M
- Avg6.9M
- Min3.7M
Comments
- Sum60.3K
- Median7.9K
- Max24.6K
- Avg10.1K
- Min4K
Engagement Rate: 10.00%
Reels
Likes
- Sum21.9M
- Median3.8M
- Max6.9M
- Avg3.7M
- Min444.8K
Comments
- Sum108.3K
- Median13.6K
- Max53.2K
- Avg18K
- Min1.2K
Engagement Rate: 5.40%
Posting Dynamics
- Posts per week:
- 1
- Posts per month:
- 4.3
- Average posting interval:
- 8 days
- Most active day:
- Wednesday
- Most active hour:
- 10:00
- Posting pattern:
- Moderate, irregular
- Weekday vs weekend posts:
- Weekdays only
- Days since last post:
- 25
Top Posts

When in Rome! Spider-Man Brand New Day

Nowhere quite like Rome. I absolutely love it here. Spider-Man Brand New Day in theatres 29 July

It's about to be a Brand New Day. Get tickets now.
#SpiderManBrandNewDay is in theatres July 31.

Promo with the goat. Who’s got next?

The world may have forgotten Peter Parker, but he hasn’t forgotten them. Watch the new trailer for #SpiderManBrandNewDay, in theatres July 31. Tickets on sale NOW.

Odyssey - July 17th
Languages
Languages
Content Categories
Themes in images
Settings
Mentions
Hashtags
@tomholland2013 Instagram FAQ
How many followers does Tom Holland have on Instagram?
Tom Holland (@tomholland2013) has 68,659,422 Instagram followers (68.7M), follows 337 accounts and has published 1,333 posts.
What is @tomholland2013's Instagram engagement rate?
Based on the most recent posts lookfluence analyzed, @tomholland2013 has an engagement rate of 7.7%. Recent posts average 5.3M likes and 14.1K comments each. Engagement rate is the average number of likes and comments per post relative to followers.
How often does @tomholland2013 post on Instagram?
@tomholland2013 publishes about 1 posts per week (4.3 per month), most often on Wednesdays around 10:00.
What kind of content does @tomholland2013 post?
Tom Holland's posts mostly cover Television & Film, Clothes, Shoes, Handbags & Accessories and Technology & Innovation, and the account is listed in the None category.
How up to date is this @tomholland2013 analysis?
This report was generated on September 28, 2026 from @tomholland2013's public Instagram profile and recent posts. Popular profiles are re-analyzed regularly.
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