Brittany Noonan • Mum life (@bybrittanynoonan) Instagram Analytics

Followers, engagement rate, audience and content insights · Updated September 20, 2026

Followers
159.3K
Engagement rate
0.8%
Avg. likes per post
1.3K
Posts per week
4
Brittany Noonan • Mum life Instagram profile picture

Brittany Noonan • Mum life

3.3K Posts
159.3K Followers
4.9K Following
English
Hong Kong
Toys, Children & BabyComedy & HumorTravel, Tourism & AviationHealthy LifestyleMotivational & InspirationalHiking & Outdoor ActivitiesRestaurants, Food & GroceryOtherParenting & MotherhoodBeauty & Cosmetics
Here to help you feel less alone in motherhood.
Mother of 4 - basically always overstimulated
📧grace@frankieandjet.com or brittany@srss.info

Report Generated on
September 20, 2026

Overall Insights

0.8%
Engagement Rate (ER)
15.4K
Recent Likes
1.3K
Likes Per Post
410
Recent Comments
34
Comments Per Post

Profile Summary

Executive summary: Core audience profile: Parenting-focused, predominantly English-speaking moms and families, with interests in motherhood, travel with kids, and lifestyle content. Engagement health: modest rate (0.8%) with strong like volume but relatively few comments per post, indicating steady reach but lower discussion quality. Key content niche: Motherhood and family travel, leveraging relatable, authentic moments with a gentle, inspirational tone; heavy emphasis on family-life visuals and lifestyle context. Primary marketing strength: high consistency and authentic, affiliate/paid-partnership potential within family-focused brands. Consideration for brands: ensure product integrations feel natural (subtle, value-aligned) to sustain engagement; audience may respond best to practical motherhood and travel content rather than overt sell messaging.

Metrics

Content Proportions

Content Type
Percentage
Reels
66.7%
Photos
33.3%

Posts Insights

Photos

Likes

  • Sum1.4K
  • Median3
  • Max1.4K
  • Avg349
  • Min3

Comments

  • Sum87
  • Median18
  • Max42
  • Avg22
  • Min9

Engagement Rate: 0.20%

Reels

Likes

  • Sum14K
  • Median82
  • Max12K
  • Avg1.8K
  • Min3

Comments

  • Sum323
  • Median38
  • Max86
  • Avg40
  • Min1

Engagement Rate: 1.10%

Posting Dynamics

Posts per week:
4
Posts per month:
17.1
Average posting interval:
2 days
Consistency score:
37.9%
Most active day:
Saturday
Most active hour:
10:00
Posting pattern:
Active, irregular
Weekday vs weekend posts:
1.4 : 1

Top Posts

Instagram post by @bybrittanynoonan: Anyone else? Always overstimulated. #motherhood #momreels
12K Likes • 75 Comments
August 29, 2026 at 11:50 AM

Anyone else?
Always overstimulated.
#motherhood #momreels

Instagram post by @bybrittanynoonan: A month in Italy 🇮🇹 here we comeeeee!!! BRIS>HKG>MXP Overnight or day flights with kids? Which do …
1.4K Likes • 42 Comments
September 6, 2026 at 09:30 AM
Caption
Instagram post by @bybrittanynoonan: Honestly though 🫣😣 #girltalk #realtalk
1.1K Likes • 1 Comments
September 5, 2026 at 10:20 AM

Honestly though 🫣😣
#girltalk #realtalk

Instagram post by @bybrittanynoonan: We surprised our kids with a visit to Hong Kong Disneyland 😍 I’ve always wanted to take them to see…
735 Likes • 63 Comments
September 10, 2026 at 10:09 AM
Caption
Instagram post by @bybrittanynoonan: Because we’ve all been there, right? Canephron is easy to have on hand “just in case”. It’s a herbal…
3 Likes • 86 Comments
September 7, 2026 at 09:36 AM
Caption
Instagram post by @bybrittanynoonan: We all love sensory play… I just don’t love cleaning it up. 😅 Kinetic Sand is our new obsession bec…
3 Likes • 69 Comments
August 31, 2026 at 10:00 AM
Caption

Locations & Languages

Cities

City
Percentage
Hong Kong
100.0%

Languages

Language
Percentage
English
100.0%

Content Categories

Themes in images

Metric
Percentage
Toys, Children & Baby
22.1%
Comedy & Humor
12.3%
Travel, Tourism & Aviation
11.9%
Healthy Lifestyle
10.6%
Motivational & Inspirational
9.4%
Hiking & Outdoor Activities
9.4%
Restaurants, Food & Grocery
7.1%
Other
5.9%
Parenting & Motherhood
5.9%
Beauty & Cosmetics
5.4%

Settings

Metric
Percentage
Nature & Outdoors
26.7%
Home Interior
24.3%
Travel & Vacation
20.1%
Casual Everyday
17.5%
Park & Garden
11.4%

Mentions

Hashtags

@bybrittanynoonan Instagram FAQ

How many followers does Brittany Noonan • Mum life have on Instagram?

Brittany Noonan • Mum life (@bybrittanynoonan) has 159,347 Instagram followers (159.3K), follows 4,900 accounts and has published 3,306 posts.

What is @bybrittanynoonan's Instagram engagement rate?

Based on the most recent posts lookfluence analyzed, @bybrittanynoonan has an engagement rate of 0.8%. Recent posts average 1.3K likes and 34 comments each. Engagement rate is the average number of likes and comments per post relative to followers.

How often does @bybrittanynoonan post on Instagram?

@bybrittanynoonan publishes about 4 posts per week (17.1 per month), most often on Saturdays around 10:00.

What kind of content does @bybrittanynoonan post?

Brittany Noonan • Mum life's posts mostly cover Toys, Children & Baby, Comedy & Humor and Travel, Tourism & Aviation.

How up to date is this @bybrittanynoonan analysis?

This report was generated on September 20, 2026 from @bybrittanynoonan's public Instagram profile and recent posts. Popular profiles are re-analyzed regularly.

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