Melissa | Mom & UGC Creator Canada (@itsmelissabailey) Instagram Analytics
Followers, engagement rate, audience and content insights · Updated September 26, 2026
- Followers
- 28.2K
- Avg. likes per post
- 37
- Posts per week
- 4

Melissa | Mom & UGC Creator Canada
1 days since last post
Report Generated on
September 26, 2026
Overall Insights
Profile Summary
Melissa Bailey (itsmelissabailey) is a Mom of two and UGC creator in Canada. Core audience: English-speaking moms, Gen-Z and sustainability-minded shoppers, with a strong home, lifestyle, and travel focus. Engagement health: high content consistency (0.90) but inconsistent explicit rate reports; avg saves/likes moderate (likes ~37, comments ~8) across ~83% posting consistency, substantial reach per top posts (up to 175k views). Key niche: family lifestyle, motherhood, home decor, activewear, travel, with a candid, “home interior” aesthetic and subtle product integration. Primary strength: authentic UGC with relatable, tutorial-driven content; consider brand fit risks: variable posting cadence and audience scale. Potential brands: lifestyle, apparel, home, travel.
Metrics
Content Proportions
Posts Insights
Photos
Likes
- Sum51
- Median18
- Max24
- Avg17
- Min9
Comments
- Sum17
- Median6
- Max10
- Avg6
- Min1
Engagement Rate: 0.10%
Posting Dynamics
- Posts per week:
- 4
- Posts per month:
- 17.1
- Average posting interval:
- 2 days
- Most active day:
- Thursday
- Most active hour:
- 14:00
- Posting pattern:
- Active, irregular
- Weekday vs weekend posts:
- 3 : 1
- Days since last post:
- 1
Top Posts


New soccer mom level unlocked ⚽️⚽️

Add rosé on a patio for a turbo boost

Which one is your favourite?
// Linked in my ShopMy or comment “Stripes” and I’ll DM you!
@hm
H&M unboxing and try on haul | long sleeve striped shirts for fall | daily mom style inspo


Languages
Languages
Content Categories
Themes in images
Settings
Mentions
Hashtags
@itsmelissabailey Instagram FAQ
How many followers does Melissa | Mom & UGC Creator Canada have on Instagram?
Melissa | Mom & UGC Creator Canada (@itsmelissabailey) has 28,194 Instagram followers (28.2K), follows 3,023 accounts and has published 836 posts.
How often does @itsmelissabailey post on Instagram?
@itsmelissabailey publishes about 4 posts per week (17.1 per month), most often on Thursdays around 14:00.
What kind of content does @itsmelissabailey post?
Melissa | Mom & UGC Creator Canada's posts mostly cover Healthy Lifestyle, Activewear and Street Style & Fashion.
How up to date is this @itsmelissabailey analysis?
This report was generated on September 26, 2026 from @itsmelissabailey's public Instagram profile and recent posts. Popular profiles are re-analyzed regularly.
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