Ang Wells (@anggwells) Instagram Analytics

Ang Wells targets beauty-focused, primarily Gen-Z and young adults in a Luxury/Lifestyle space, with a strong emphasis on hair care and blowout tutorials. Engagement remains solid but lean, with an average engagement rate of 0.5% and average likes ~1.1k per post, comments ~48, indicating moderate quality interactions. Content is visually polished, favoring neutral earth tones, natural lighting, and tutorial-style reels. Core niche: blowouts/hair growth within beauty routines. Marketing strength: consistent thematic branding and high relevance to luxury lifestyle within beauty. Consideration: audience scale is healthy but rate is modest—brands should plan for longer-term collaboration and value-driven partnerships to maximize impact.