Brent Rivera (@brentrivera) Instagram Analytics
Followers, engagement rate, audience and content insights · Updated September 29, 2026
- Followers
- 23.5M
- Engagement rate
- 3.1%
- Avg. likes per post
- 735.8K
- Posts per week
- 1.1

Brent Rivera
10 days since last post
Report Generated on
September 29, 2026
Overall Insights
Profile Summary
Brent Rivera’s core audience is Gen-Z and luxury lifestyle enthusiasts, with strong appeal to young, status-conscious consumers (Gen-Z, Luxury Lifestyle, Sustainability). Engagement metrics indicate healthy active rate at ~3.1% with high like and comment volumes, though view data is unavailable, suggesting on-platform engagement quality remains robust. Content centers on luxury lifestyle, branded packaging, and high-production social media style, featuring romantic/happy moods, aspirational environments (rooftops, home interiors) and influencer sponsorships. Primary marketing strength: proven ability to drive high engagement on luxury/lifestyle content with branded partnerships. Consideration: ensure alignment with authentic product relevance beyond entertainment to sustain long-term brand trust.
Metrics
Content Proportions
Posts Insights
Photos
Likes
- Sum196.4K
- Median196.4K
- Max196.4K
- Avg196.4K
- Min196.4K
Comments
- Sum1.3K
- Median1.3K
- Max1.3K
- Avg1.3K
- Min1.3K
Engagement Rate: 0.80%
Reels
Likes
- Sum8.6M
- Median453.9K
- Max2.7M
- Avg784.8K
- Min124.6K
Comments
- Sum32.4K
- Median1.8K
- Max12.1K
- Avg2.9K
- Min674
Engagement Rate: 3.30%
Posting Dynamics
- Posts per week:
- 1.1
- Posts per month:
- 4.5
- Average posting interval:
- 7 days
- Consistency score:
- 34.2%
- Most active day:
- Tuesday
- Most active hour:
- 10:00
- Posting pattern:
- Moderate, irregular
- Weekday vs weekend posts:
- 2 : 1
- Days since last post:
- 10
Top Posts

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@brentrivera Instagram FAQ
How many followers does Brent Rivera have on Instagram?
Brent Rivera (@brentrivera) has 23,518,744 Instagram followers (23.5M), follows 670 accounts and has published 2,370 posts.
What is @brentrivera's Instagram engagement rate?
Based on the most recent posts lookfluence analyzed, @brentrivera has an engagement rate of 3.1%. Recent posts average 735.8K likes and 2.8K comments each. Engagement rate is the average number of likes and comments per post relative to followers.
How often does @brentrivera post on Instagram?
@brentrivera publishes about 1.1 posts per week (4.5 per month), most often on Tuesdays around 10:00.
What kind of content does @brentrivera post?
Brent Rivera's posts mostly cover Luxury Goods, Luxury Travel and Healthy Lifestyle.
How up to date is this @brentrivera analysis?
This report was generated on September 29, 2026 from @brentrivera's public Instagram profile and recent posts. Popular profiles are re-analyzed regularly.
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