Chris Bumstead (@cbum) Instagram Analytics
Followers, engagement rate, audience and content insights · Updated September 29, 2026
- Followers
- 26M
- Engagement rate
- 3.6%
- Avg. likes per post
- 933.3K
- Posts per week
- 2.8
Chris Bumstead
Owner: @RawNutrition @BumEnergy @STNDRD @Gymshark
@VaughnsTreats @ReviveMD
Training App👇🏻
2 days since last post
Report Generated on
September 29, 2026
Overall Insights
Profile Summary
Executive Summary: Core audience profile: Predominantly fitness-focused males and females, Millennials (25–40), aligned with luxury lifestyle and sustainability values; heavy appeal to bodybuilding and gym culture enthusiasts. Engagement health: strong overall rate at ~3.6% with high-quality interaction (avg ~933k likes, ~4.8k comments per post); top posts generate substantial engagement, though views data missing. Key content niche: Classic Physique / bodybuilding lifestyle, fitness training, and brand partnerships (Raw Nutrition, BumEnergy, Gymshark) with high production quality and frame-within-frame visuals. Primary marketing strength: deep authority and aspirational credibility in elite physique space; consider potential audience saturation and need for consistent posting to sustain reach.
Metrics
Content Proportions
Posts Insights
Photos
Likes
- Sum5M
- Median769.9K
- Max1.5M
- Avg721K
- Min184.9K
Comments
- Sum14.2K
- Median1K
- Max6.9K
- Avg2K
- Min689
Engagement Rate: 2.80%
Reels
Likes
- Sum6.2M
- Median1M
- Max2.5M
- Avg1.2M
- Min311.3K
Comments
- Sum43.6K
- Median5.8K
- Max22.8K
- Avg8.7K
- Min1.1K
Engagement Rate: 4.80%
Posting Dynamics
- Posts per week:
- 2.8
- Posts per month:
- 12
- Average posting interval:
- 3 days
- Consistency score:
- 18.6%
- Most active day:
- Friday
- Most active hour:
- 19:00
- Posting pattern:
- Moderate, irregular
- Weekday vs weekend posts:
- 3 : 1
- Days since last post:
- 2
Top Posts
“There was always going to be one last one”.
Olympia weak nostalgia.
Eat, lift, run.
(In order of priority).
Languages
Languages
Content Categories
Themes in images
Settings
Mentions
@cbum Instagram FAQ
How many followers does Chris Bumstead have on Instagram?
Chris Bumstead (@cbum) has 26,016,410 Instagram followers (26M), follows 1,099 accounts and has published 2,463 posts.
What is @cbum's Instagram engagement rate?
Based on the most recent posts lookfluence analyzed, @cbum has an engagement rate of 3.6%. Recent posts average 933.3K likes and 4.8K comments each. Engagement rate is the average number of likes and comments per post relative to followers.
How often does @cbum post on Instagram?
@cbum publishes about 2.8 posts per week (12 per month), most often on Fridays around 19:00.
What kind of content does @cbum post?
Chris Bumstead's posts mostly cover Fitness & Gym, Activewear and Sports.
How up to date is this @cbum analysis?
This report was generated on September 29, 2026 from @cbum's public Instagram profile and recent posts. Popular profiles are re-analyzed regularly.
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