amber fillerup (@amberfillerup) Instagram Analytics

Executive summary: Amber Fillerup is a high-audience creator (~1.15M followers) with verified status and a luxury/lifestyle leaning. Core audience: English-speaking, luxury lifestyle and sustainability-conscious followers, skewed toward fashion-forward, wellness-minded individuals. Engagement health: steady but modest rate (0.9%), high like volume (avg ~10.9k) with meaningful comments (~152) per post; quality signals include consistent visuals, warm palette, and authentic, non-spammy content. Key niche: Bohemian-lifestyle aesthetics, home/lashion context, subtle brand integrations, and aspirational wellness. Primary strength: strong aesthetic authenticity and trust with a premium, sustainability-aligned audience; consider brand fit for luxury, hair/beauty, and sustainable lifestyle partnerships. Potential consideration: posting cadence is low; scaling impact may require more frequent, proactive engagement and clear sponsorship disclosures.