Emily Schuman (@emilyschuman) Instagram Analytics
Followers, engagement rate, audience and content insights · Updated September 16, 2026
- Followers
- 584K
- Engagement rate
- 0.5%
- Avg. likes per post
- 1.9K
- Posts per week
- 2.5

Emily Schuman
Report Generated on
September 16, 2026
Overall Insights
Profile Summary
Emily Schuman (emilyschuman) is a creator with 584k followers and verified status. Core audience: English-speaking, primarily Millennials (25–40) with interests in Healthy Lifestyle, Street Style/Fashion, Beauty; content leans luxury lifestyle with sustainability and home/travel context. Engagement health: moderate but strong in comments (avg ~800) and likes (~1.9k) on ~5k posts; engagement rate ~0.5%. Niche: lifestyle, beauty, fashion with polished, natural daylight visuals; subtle, aspirational sponsorships. Primary marketing strength: authentic, lifestyle-forward storytelling with high engagement potential through tutorials and UGC. Consideration: scale constraints from posting cadence (~2–3/wk) and room to optimize paid partnership clarity.
Metrics
Content Proportions
Posts Insights
Photos
Likes
- Sum7.5K
- Median2K
- Max4K
- Avg2.5K
- Min1.5K
Comments
- Sum5.7K
- Median28
- Max5.7K
- Avg1.9K
- Min15
Engagement Rate: 0.80%
Reels
Likes
- Sum15.2K
- Median807
- Max7.7K
- Avg1.7K
- Min320
Comments
- Sum3.8K
- Median29
- Max3.6K
- Avg426
- Min7
Engagement Rate: 0.40%
Posting Dynamics
- Posts per week:
- 2.5
- Posts per month:
- 10.6
- Average posting interval:
- 3 days
- Consistency score:
- 55.8%
- Most active day:
- Sunday
- Most active hour:
- 19:00
- Posting pattern:
- Moderate, consistent
- Weekday vs weekend posts:
- 2 : 1
Top Posts

The 12 products I use when I want my makeup to look its best.
Comment “beauty” and I’ll DM you the links! x

Comment ‘sneakers’ and I’ll send you a link to all the styles I tried on! x

Sharing everything I wore, ate, bought, and loved from four very full days in New York in today’s Substack!

My first US Open and I fear this may now be an annual requirement🎾

August and everything after 💕

POV: your mom is always the best-dressed, anywhere you go
Locations & Languages
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@emilyschuman Instagram FAQ
How many followers does Emily Schuman have on Instagram?
Emily Schuman (@emilyschuman) has 583,999 Instagram followers (584K), follows 1,499 accounts and has published 5,022 posts.
What is @emilyschuman's Instagram engagement rate?
Based on the most recent posts lookfluence analyzed, @emilyschuman has an engagement rate of 0.5%. Recent posts average 1.9K likes and 797 comments each. Engagement rate is the average number of likes and comments per post relative to followers.
How often does @emilyschuman post on Instagram?
@emilyschuman publishes about 2.5 posts per week (10.6 per month), most often on Sundays around 19:00.
What kind of content does @emilyschuman post?
Emily Schuman's posts mostly cover Healthy Lifestyle, Street Style & Fashion and Beauty & Cosmetics.
How up to date is this @emilyschuman analysis?
This report was generated on September 16, 2026 from @emilyschuman's public Instagram profile and recent posts. Popular profiles are re-analyzed regularly.
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