Instagram Insights & Deep Analytics
for itshayleydavies

itshayleydavies

Hayley Davies

2.1K Posts
2.2M Followers
266 Following
North America
English
United States of America
Miami
Street Style & FashionActivewearRestaurants, Food & GroceryTravel, Tourism & AviationFitness & GymBeauty & CosmeticsLuxury GoodsBusiness & CareersLuxury TravelClothes, Shoes, Handbags & Accessories
Aussie 🇦🇺 Globetrotter 🌎 45/198 ✈️ check highlghts 🫶🏼

Report Generated on
July 17, 2026

Overall Insights

51.1%
Account Quality Score (AQS)
51.1% / 100%
0.2%
Engagement Rate (ER)
42.8K
Recent Likes
3.6K
Likes Per Post
1.7K
Recent Comments
139
Comments Per Post
0
Recent Views
0
Views Per Post

Profile Summary

Hayley Davies appeals to a young, stylish audience with Gen-Z leanings and a strong affinity for travel, lifestyle, and fashion. Engagement health shows modest rates (0.2%) with solid average likes (~3.6k) and comments (~139) per post, indicating steady interaction but limited reach relative to mega-followers. Content niche centers on travel, street fashion, activewear, and lifestyle branding, delivered in natural daylight, monochrome/ maximalist aesthetics, and aspirational, playful vibes. Primary marketing strength: large, affluent audience and consistent content cadence (4.2 posts/week) suitable for brand awareness and product launches. Consideration: optimize engagement quality and diversify formats to lift conversion beyond broad awareness.

Locations

Continents

Continent
Percentage
North America
100.0%

Countries

Country
Percentage
United States of America
100.0%

Cities

City
Percentage
Miami
36.4%
Miami Beach
36.4%
Los Angeles
27.3%

Languages

Language
Percentage
English
76.9%
German
7.7%
Finnish
7.7%
Estonian
7.7%

Metrics

Engagement Proportions

Metric
Percentage
Likes
59.0%
Comments
41.0%
Views
0.0%

Content Proportions

Content Type
Percentage
Reels
66.7%
Photos
33.3%
Videos
0.0%

Posting Dynamics

Posts per week: 4.2
Posts per month: 18.0
Average posting interval: 2 days
Consistency score: N/A
Most active day: Friday
Most active hour:16:00
Pattern: active_irregular
Weekday vs Weekend ratio: 100
Days since last post: N/A

Posts Insights

Photos

Likes

  • Sum14.9K
  • Median4K
  • Max5.5K
  • Avg3.7K
  • Min1.3K

Comments

  • Sum533
  • Median139
  • Max180
  • Avg133
  • Min75

Engagement Rate: 0.2%

Reels

Likes

  • Sum27.9K
  • Median3.5K
  • Max5.4K
  • Avg3.5K
  • Min1.4K

Comments

  • Sum1.1K
  • Median165
  • Max180
  • Avg142
  • Min78

Views

  • Sum0
  • Median0
  • Max0
  • Avg0
  • Min0

Engagement Rate: 0.2%

Content Metrics

Content Diversity
Score: 38.4%

Measures content variety across posts. High scores indicate a broad spectrum of topics and styles that attract diverse audience segments.

Brand Consistency
Score: 82.0%

Evaluates brand coherence across content. High scores indicate a recognizable style that builds audience trust and loyalty.

Content Depth
Score: 79.3%

Measures content complexity and layering. High scores indicate multi-dimensional themes that increase engagement time.

Content Structure
Score: 55.7%

Analyzes content organization. High scores indicate clear thematic clusters targeting different audience segments effectively.

Content Balance
Score: 97.1%

Evaluates content equilibrium across topics. High scores indicate even coverage without thematic overweighting.

Engagement Potential
Score: 29.0%

Predicts audience engagement capacity. High scores indicate content that stimulates active audience interaction and participation.

Content Maturity
Score: 21.2%

Measures content strategy sophistication. High scores indicate a professional approach to content creation and curation.

Viral Potential
Score: 25.4%

Evaluates content's viral capacity. High scores indicate presence of content that can achieve massive organic reach and sharing.

Audience Reach
Score: 3.7%

Measures potential audience coverage. High scores indicate content appealing to a broad spectrum of users across demographics.

Content Stability
Score: 88.5%

Evaluates content quality consistency. High scores indicate consistently high standards without dramatic quality drops.

Content Categories

interests

Metric
Percentage
Street Style & Fashion
17.7%
Activewear
15.6%
Restaurants, Food & Grocery
10.8%
Travel, Tourism & Aviation
10.1%
Fitness & Gym
10.1%
Beauty & Cosmetics
8.6%
Luxury Goods
8.5%
Business & Careers
6.3%
Luxury Travel
6.2%
Clothes, Shoes, Handbags & Accessories
6.1%

visual composition

Metric
Percentage
Busy & Cluttered
40.6%
Frame within Frame
34.7%
Shallow Depth
14.9%
Centered & Symmetric
9.8%

lighting

Metric
Percentage
Natural Daylight
100.0%

color palette

Metric
Percentage
Monochromatic
80.8%
Analogous Harmony
19.2%

people faces

Metric
Percentage
Group of Friends
15.8%
Posing for Camera
15.7%
Relaxed Casual
11.3%
Children
10.0%
Multiple People
9.1%
Casual Lifestyle
8.9%
Action & Movement
7.5%
Mature Adult
7.5%
Couple
7.1%
Candid Natural
6.8%

products brands

Metric
Percentage
Lifestyle Context
21.0%
Fashion & Clothing
15.5%
Visible Logos
14.0%
Subtle Integration
11.2%
Fitness & Sports
10.9%
Brand Text
7.6%
Luxury Goods
6.2%
Automotive
5.4%
Obvious Placement
4.4%
Food & Beverages
3.7%

environment

Metric
Percentage
Gym & Fitness
15.1%
Rooftop & Balcony
14.1%
Travel & Vacation
14.0%
Nature & Outdoors
12.6%
Casual Everyday
10.9%
Home Interior
10.7%
Park & Garden
8.7%
Office Space
8.3%
Beach & Waterfront
3.1%
Cozy Intimate
2.4%

production quality

Metric
Percentage
Social Media Style
41.6%
Blurry Out-of-Focus
31.9%
Spontaneous
18.5%
Professional Grading
8.1%

aesthetics

Metric
Percentage
Maximalist Busy
23.1%
Balanced & Harmonious
19.4%
Bohemian Artistic
17.8%
Trendy Modern
13.7%
Contemporary Modern
12.0%
Artistic Creative
9.7%
Elegant Sophisticated
2.6%
Vintage Retro
1.6%

emotions

Metric
Percentage
Playful & Mischievous
30.4%
Confident & Empowered
22.1%
Happy & Joyful
20.2%
Romantic & Loving
19.8%
Thoughtful & Contemplative
7.5%
Neutral & Calm
0.0%

mood atmosphere

Metric
Percentage
Fun Playful
19.0%
Peaceful Calm
14.0%
Casual Relaxed
11.8%
Luxury Premium
11.4%
Romantic Intimate
10.0%
Inspiring Motivational
9.6%
Positive Uplifting
8.9%
Tense Dramatic
6.2%
Energetic Dynamic
4.7%
Adventure Exciting
4.5%

commercial intent

Metric
Percentage
Brand Awareness
34.3%
Educational Content
24.6%
Influencer Sponsored
19.6%
Brand Collaboration
8.9%
User-Generated
8.3%
Personal Non-Commercial
3.2%
Testimonial Review
1.2%

sponsorship

Metric
Percentage
Co-Branded Content
17.9%
Affiliate Marketing
16.9%
Paid Partnership
16.5%
Brand Event
14.6%
Obvious Sponsorship
13.9%
Exclusive Access
13.8%
Brand Ambassador
3.4%
Subtle Partnership
3.1%

brand alignment

Metric
Percentage
Luxury Brand Values
25.2%
Youth Gen-Z Values
17.0%
Sustainability Values
15.6%
Forced Placement
10.9%
Misaligned Association
9.9%
Fitness Health Values
9.0%
Family Parent Values
7.8%
Technology Values
4.7%

engagement potential

Metric
Percentage
Tutorial How-to
18.9%
Viral Potential
18.8%
Polarizing Content
17.0%
Before & After
13.3%
Comment Generator
11.3%
Relatable Moments
11.0%
High Stopping Power
4.1%
User-Generated Appeal
3.6%
Conversation Starter
2.0%

target audience

Metric
Percentage
Gen-Z (18-24)
18.4%
Luxury Lifestyle
14.5%
Sustainability
14.2%
Tech & Gadgets
11.6%
Millennials (25-40)
9.7%
Fitness Enthusiasts
8.0%
Travel Enthusiasts
7.3%
Beauty & Fashion
7.0%
Professionals
5.8%
Gen-X (41-55)
3.4%

content strategy

Metric
Percentage
Product Launch
16.5%
Seasonal Holiday
15.7%
Influencer Collaboration
14.7%
Entertainment Content
13.1%
Instagram Reels
9.3%
User Engagement
7.4%
Instagram Feed
7.2%
Instagram Stories
6.4%
Inspirational Content
5.0%
Personal Behind-Scenes
4.5%

Content Focus

Aesthetic Avg10.2
Professional Avg6.3

Mentions

No data available

Hashtags

No data available

Top Posts

Los Angeles, California
itshayleydavies post
5.5K Likes • 180 Comments
July 15, 2026 at 07:00 PM

Is this one of the best views in the world? 😍🙌

Miami, Florida
itshayleydavies post
5.4K Likes • 175 Comments
July 15, 2026 at 01:00 PM

Oh hey 👋 🖤

Miami Beach, Florida
itshayleydavies post
5.1K Likes • 177 Comments
July 14, 2026 at 04:00 PM

Do you think she saw a ghost?! 👻

Miami Beach, Florida
itshayleydavies post
4.8K Likes • 155 Comments
July 14, 2026 at 01:00 PM

Somewhere in Albania 🫶

Miami Beach, Florida
itshayleydavies post
4.2K Likes • 154 Comments
July 14, 2026 at 07:00 PM

What was the saying again? The cure to all of your problems is 10 coconuts on a beach in Thailand? 🤩🤷‍♀️

Los Angeles, California
itshayleydavies post
3.7K Likes • 178 Comments
June 26, 2026 at 01:03 PM

You had one job…. 🤷‍♀️

Previous Analyses by LookFluence